Lexus has consistently pursued its goal to build the world’s best cars, exuding elegance and luxury as a brand. This is something they set out to achieve both within their vehicles and also as a part of the dealership experience.
We started with the design, manufacture and installation for 10 sites in the UK, Norway and Spain. This included graphics for windows, dealership interiors and 3D wallpaper. The program is now rolled out to a further 30 sites right across Europe.
Lexus chose GLIMMA in their 'pursuit of perfection' for dealership graphics solutions.
The result is a high quality and consistent brand experience for all visitors to Lexus dealerships.